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Services

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Experienced in research methods:

Qualitative focus groups and in-depth interviews

Quantitative surveys

Executive Interviews

Soaking Up the Sun

Expertise in design and analysis:

Behavioral segmentation

Value proposition

Needs assessment

Behavioral/driver analysis

Product pricing and packaging

Tradeoff analysis (conjoint, MaxDiff)

Man Looking Out to the Mountains

Actionable research to inform:

Brand strategy

Messaging and communications strategy

Advertising or issue advocacy campaigns

Donor and customer retention and acquisition

Product development and pricing

Brand tracking

Strategic planning

Employee engagement

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